Breaking The Last Chain: Making $5,000 USD Per Month Passively
The idea of passive income has been a big part of my life for a long time. Ever since I was 16 years old I dreamed of living a life with freedom of time, money, location and mind (as described in The Almanac of Naval Ravikant). Much of my adult life has been spent trying and mostly failing to create venture after venture to make passive income.
I have learned a lot on my journey. Mostly lessons about myself and how I operate. I will try to be as trasnparent as possible below:
I don’t like employing people. I love working with people on a contract basis but something about the thought of hiring someone for the long term doesn’t sit right with me. I always feel like they could be using their time better, that they could be, and deserve to be building their dream instead of mine.
I like working alone on things. I like having full control over my projects.
I change my mind about things too often: I have had the feeling many times before where all I needed to do in order to succeed was stay the course. I will not fail myself again.
I need to be in business for myself: I always end up quitting or getting fired from positions where I am managed.
A rebuttal to each of the above points:
People don’t have to work for me. If a person has chosen to work for me it is because my offer was the option in front of them. If one of my team members find something better to do: they will let me know, and then they will leave. Although I would like to: I don’t have to maximize their life. I’m probably not in a position to do that anyways. I’m their boss, not their life coach.
I don’t have enough time / energy to micromanage everything about my business. I have to let go, and trust the people that I hire to do their best for the ventures I create.
So how am I going to get to 5k a month?
There are a lot of ways to make money these days, especially with the advent of online commerce. The four main ways to make money are to offer a:
Physical service
Digital service
Physical product
Digital product
I am thinking about selling a digital product for $19.99 USD. which would mean that I would have to sell 250 copies of it per month. Let’s imagine that 1 in every 10,000 people who views my content is interested in making a purchase: this would mean that I would need 250,000 views per month to make $5,000 per month. That’s 8,333 views per day and I think this is completely manageable.
What will people get in exchange for their money?
A detailed outline of exactly how I stay in shape (mindset, sleep, diet, exercise)
This resource will be improved and updated over time
Access to a members only discord channel where we: share wins and hold each other accountable
1st 100 buyers get a 30 minute consultation call with me
The Strategy:
Write E-Book for $19.99 (Card or Squarespace): E-Book will discuss how I stay in shape AND new versions will be updated as they become available.
Make long form content
Make Short form content from long form content and post it every day
Prerequisites:
Learning more. Knowing more = having more to talk about x being able to help more people
Opening a gym
What am I playing for / what is the end game for me?
I want to help people restore function to their bodies Chiropractor may be good path for me.
How can I help people without getting any qualifications? Becoming a chiropractor takes 11 years.
What is the end game am I playing for?
Helping people restore and retain bodily function. What is bodily function?
I want to be able to do it, and I want to be able to teach others how
Best resources on getting the body of your dreams?
Becoming a Supple Leopard by Dr. Kelly Starrett
Knees Over Toes Program by Ben Patrick
"Exercises for Perfect Posture" by William Smith, Keith Burns, Christopher Volgraf: This book is a comprehensive guide to achieving healthy posture, offering fitness programs and exercises to realign your spine and strengthen your shoulders, neck, and back. It also provides ergonomic advice for workspace redesign
Facilitated Stretching – 4th Edition: This edition comes with a DVD and is a great source for proprioceptive neuromuscular facilitation (PNF) stretching techniques, enriched with photographs and detailed demonstrations.
Stretching for Functional Flexibility: A reference guide for the safe, effective, and efficient application of stretches to improve range of motion and movement potential, including muscle anatomy and biomechanics.
The Science and Physiology of Flexibility and Stretching: This book offers an up-to-date and comprehensive coverage of the underlying physiology and psychology of stretching, including practical stretching exercises.
"Becoming a Supple Leopard – 2nd Edition" by Dr. Kelly Starrett: This book provides insights into mobility and maintenance of the human body, teaching you how to improve your movement and live a healthier life
What is every piece of value I can offer to a member or client?
Lifetime access to course assets and all future updates
My exact health and fitness protocol
Exercise library complete with gifs and form tips
Workout routines
Recipes
Workout accountability
Community discord
Weekly Q & A or livestreams
Monetization
Why do I feel bad about charging people for stuff?
Conflict of interest:
I believe that knowledge should be free
I also need revenue
Method of making money:
Passion project vs.
Selling out
It is the cat that decides whose milk is good. Any price my supporters are willing to pay is valid
Two options come to mind:
Flat fee one time
Monthly membership fee
Questions that come to mind:
Will this be my only offering?
How much updating do I plan on doing?
Ways I will try to make money this year:
Swing Trading Bitcoin on the Daily Chart using FVGs
Pinterest Ads & EBook bundles
Pinterest Ads & Merch by Amazon best sellers
Done Right Funding (Invoice factoring, fuel cards, loans)
Becoming a Fitness Influencer
Other Options:
A good source of income should be:
Fast
Scalable (can be created, and marketed in mass)
Very few steps between my product and consumer
100% of the equity is mine
Digital product that can be effectively marketed (Ebooks)
buy a course or two
Shifting mindset perspective:
Making money is the easiest thing I have ever done. I just have to do what has worked for people before. It’s very straight forward and there’s no need for me to complicate things or try to innovate.
